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Diploma in Marketing Advertising and Public Relations
Programme Overview
For this programme you can either Apply Online or download our application form.
This Institute of Commercial Management programme will enable you to approach marketing, advertising, PR and sales with a greater level of understanding and to create your own advertisements and PR materials using contemporary theories and frameworks. Classes are specifically designed to reflect the vocational and practical nature of the course incorporating a variety of contemporary case studies as well as a comprehensive project which you can relate to your own working situation or company. Individuals enrolling on the course will gain practical insights and knowledge in key marketing skills such as how to analyse markets, undertake research, approach market planning as well as prepare advertising, public relations and sales strategies.
Who is the Programme for?
The ICM Diploma in Marketing, Advertising, Public Relations and Sales Management is specifically designed for those with an interest in marketing or communications who seek a recognised qualification to enhance future employment prospects and career progression.
Student Profile
Fidelma Carroll - “I loved my one year course with NCI. I got to meet great people and the course has really helped me to progress in my career.”
Duration
26 weeks or 13 weeks intensive
Indicative Schedule
Monday and
Wednesday
18.30 - 21.30
Entry Requirements
This programme is designed to appeal to those at work or seeking to re-enter the workforce. Applicants will be assessed based on Leaving Certificate results or equivalent.
Award
Institute of Commercial Management Diploma in Marketing, Advertising, PR and Sales Management..
Career Prospects
This professional Diploma is an excellent foundation for those who wish to start a career within Marketing, PR or Advertising or for those working in the area and require a professionally recognized qualification (Institute of Commercial Management). The Diploma is also of benefit to SME owners who require an understanding of communication strategies for organisations
Upon graduation successful applicants may also elect to pursue further studies in this area.
Graduates of the course are working within marketing, account management, sales, research and business administration within companies including:
- Revenue Commissioners
- Citi
- KPMG
- Paypal
- Bord Gais
- Bank of Ireland
- Irish Funds Industry Association
- Oriflame
Programme Fee
Course Fee Listing. Fees include tuition, registration assessment and capitation fees (Fees revised annually).
You can spread the cost of fees with our direct debit plan.
Venue
IFSC Campus and selected locations of our National Campus Network
Modules
Module Descriptor information for this course.
Programme Modules
| Year 1 | |
|---|---|
| Advertising | Marketing |
| Public Relations | Sales Management |
Start Date
Monday 17th September 2012
Programme Location
IFSC Campus
